Turn the idea you keep talking about into something you can start.
Say it the messy way. Ideario asks what matters and writes the plan as you talk, so you end with a clear brief and a first step to test.
Free to try. No card needed. By using Ideario, you agree to our Terms and Privacy Policy.
You said
“okay so restaurants throw out so much food at closing… what if there was an app where they post tonight’s leftovers half off in the last hour? idk, maybe for students?”
Updates as you talk
Last Hour
Tonight’s unsold restaurant food, half off, in the last hour before close.
- Who it’s for
- Students and night-shift workers near downtown restaurants
- Why it matters
- Restaurants recover some cost, and people eat well for less
- First test
- Three restaurants, one week, posted by hand on Instagram
Here’s what happens after you hit send
Someone types a messy app idea. Ideario asks one good question, then writes it up. This is the real app, playing an example.
I have an app idea. Restaurants throw out so much food at closing. What if they could sell it at half price in the last hour to people nearby?
Someone typed: I have an app idea. Restaurants throw out so much food at closing. What if they could sell it at half price in the last hour to people nearby?
Ideario replied: Everyone wins if it works: less waste, and dinner for less. Who needs this more at first, the restaurant losing money on food it already made, or people nearby looking for a cheap dinner?
Ideario then wrote a document titled Last Hour: An app where restaurants sell tonight's unsold food at half price in the hour before they close.
From the thought you keep having to a plan you can hold.
- Step 1
Say it the messy way
Type it or talk it out. Half-sentences, tangents, and “you know?” are all welcome. That's how real ideas show up.
- Step 2
Keep talking
Brainstorm, wander, and change your mind. Ideario keeps up and adds ideas of its own, like a friend who gets it.
- Step 3
Watch it build
Your document grows with every message, clearer than you said it and still yours. Keep what fits, change anything, and drop the rest.
A thinking partner, not a blank page.
Friends nod politely. Notes apps forget. Ideario leans in and helps you think it through, one question at a time.
There when the idea hits
In line at the store or awake at 2 a.m. Add it to your Home Screen and talk it in, even offline.
It builds while you talk
No forms and no setup. Say enough and the write-up starts on its own, then gets sharper with every message.
Every version saved
Change your mind as often as you like. Every earlier version is still there, and nothing changes without you seeing it.
It gets what you meant
Ideario reads between the lines and says what you were reaching for, then shows which of your words it drew on. Whatever you write yourself stays exactly as you wrote it.
Make it stronger
Ideario asks the questions a good friend would: what to plan for, who it’s really for, and the smallest first version.
Turn it into a plan
When you’re ready to act: who it’s for, what it costs, and your first steps.
Share when you’re ready
Bring in the people you trust, to build it with you or just read along. Private until you say so.
For the ideas you can't stop thinking about.
The one you bring up at dinner. The one sitting in your Notes app from three years ago. Start with that one.
Business ideas
Find out if it's worth your weekends before you spend them. Who it's for, how it makes money, and what to plan for.
See how it worksSide projects
Turn the thing you tinker with in your head into something small enough to start this weekend.
See how it worksApp ideas
Go from “there should be an app for that” to who it's for, what it does first, and what to build.
See how it worksCreative projects
A book, a show, a series, a studio. Give the spark a shape without losing what made it yours.
See how it works
Give your ideas more room
Start free, and your first idea gets everything. Ideario Plus brings Deep Thinker and every tool to all your ideas.
Free
$0/mo
Free forever
Bring your first idea. See what it becomes.
- Up to 3 ideas
- Your first idea gets the full Ideario, Deep Thinker included
- Then Quick Writer: chat, write-up, and editing
- Version history on every idea
- Talk it in, on any device
- Works offline for new ideas
Plus
Best for most people$12$10/mo
billed $120 yearly
Room for every idea you have.
- Unlimited ideas
- Deep Thinker on every idea
- 8x more Ideario Intelligence every month
- Ways to make it stronger, new angles, plans, and rewrites
- Folders, pins, and sharing with unlimited editors
- PDF, Word, and Markdown exports
- Connect your AI assistant
Pro
$18$15/mo
billed $180 yearly
Everything in Ideario, with the most Ideario Intelligence.
- Everything in Plus
- 15x more Ideario Intelligence every month
- API keys for your own scripts and tools
- For the ideas that never stop coming
Every plan keeps going. When your monthly Ideario Intelligence runs out, Ideario switches to Quick Writer until it refills, so you're never locked out of your ideas. Prices in US dollars. Cancel any time, with a full refund in your first 7 days.
Compare every feature
| Feature | Free | Plus | Pro |
|---|---|---|---|
| Thinking it through | |||
| Talk it out, typed or spoken | |||
| A real conversation, never a questionnaire | |||
| Your idea written up as you talk | |||
| Writer | Deep Thinker on your first idea, then Quick Writer | Deep Thinker | Deep Thinker |
| Ideario Intelligence each month | A taste | 8x more | 15x more |
| Never cut off: Quick Writer keeps going | |||
| Top-ups that last while you're active | |||
| Shaping the idea | |||
| Edit anything, answer open questions | |||
| Every version saved, restore any time | |||
| Look at it another way: what to plan for, money, first version, and more | First idea | ||
| Make it stronger and turn it into a plan | First idea | ||
| Rework any passage: sharper, simpler, or fuller | First idea | ||
| Progress all the way from Spark to Ready | First idea | ||
| Keeping ideas organized | |||
| Ideas | Up to 3 | Unlimited | Unlimited |
| Archive and search | |||
| Folders and pins | |||
| A private folder behind Face ID or a passkey | |||
| Working with others | |||
| Share an idea by invite or link | |||
| Editors and viewers | Unlimited | Unlimited | |
| Taking it with you | |||
| Install on your phone, works offline for new ideas | |||
| Download all your data, any time | |||
| PDF, Word, and Markdown exports | |||
| Connect your AI assistant (MCP) | |||
| API keys for your own scripts and tools | |||
| Support | |||
| Private by default, never used for training | |||
| Priority replies | |||
| First access to new features | |||
Questions
What is Ideario?
A thinking partner for the ideas you keep carrying around. You say it the messy way and keep talking, and Ideario writes your idea up the way you meant it as you go, from first spark to a plan you can act on.
Is it free?
Yes. Free keeps up to 3 ideas, and your first idea gets the full Ideario, Deep Thinker included. Plus ($12 a month, or $10 a month yearly) brings Deep Thinker and every tool to all your ideas.
What's Ideario Intelligence?
The thinking behind your questions, write-ups, and plans. Every plan gets a fresh amount each month. Plus gets 8x more than Free, and Pro gets 15x more. If you run out, Ideario keeps going on Quick Writer until it refills.
Are my ideas private?
Yes. Your ideas are yours. Only people you invite can open one, and they're never used for training. You can download or delete everything at any time.
Does it work on my phone?
It's built for your phone first, because ideas rarely wait until you're at a desk. Add it to your Home Screen and it opens like an app, you can talk your ideas in, and new ideas are saved even when you're offline.
Can I cancel any time?
Yes, from Settings. You keep your plan until the end of the period you paid for, then move to Free. Nothing is deleted. Changed your mind in the first 7 days after your first payment? Cancel from Settings for a full refund.
Don’t let this one die in your Notes app. Start it today.
Every good thing started as a half-sentence someone almost forgot.